Agenda

Thursday, April 5, 2018  (All events at the Morris Inn)
2:30 to 3:45 p.m.   Registration
3:45 to 4:00 p.m.   Welcome Message from Notre Dame Leadership
4:00 to 5:00 p.m.   Clive Sirkin, Chief Growth Officer, Kellogg
5:00 to 6:00 p.m.   Student networking with speakers
6:30 to 7:00 p.m.   Cocktails
7:00 to 8:30 p.m.   Dinner, Welcome Message from Notre Dame Leadership
7:30 to 8:30 p.m.   Steven Fund, SVP & CMO, Intel
Friday, April 6, 2018 (All Events in the Jordan Auditorium in Mendoza College of Business except where noted)
7:15 to 8:00 a.m.   Breakfast in the Mendoza College of Business Atrium 
8:00 to 8:45 a.m.   Denise Karkos, CMO, TD Ameritrade
8:45 to 9:30 a.m.   Lucas Watson, CMO, Intuit
9:30 to 10:10 a.m.   Emily Culp, CMO, Keds
10:10 to 10:20 a.m.   Coffee break
10:20 to 11:30 a.m.  

Panel:  Pockets of Opportunity: The Diversity of Work in Marketing Today and the Skills Required to Succeed

Ann Legan, VP Brand Marketing, Constellation Brands Beer Division
Colette LaForce, previously SVP & CMO, ICF; & Board of Directors EXTEN Technologies
Kristen D'Arcy, Head of Performance Marketing and Media, American Eagle

Moderator: Jennifer Rooney, editor Forbes' CMO Network

11:30 to 12:15 p.m.   Herbie Calves, SVP of Marketing, Consumer Goods and Retail, Link AKC
12:15 to 1:45 p.m.  

Lunch in South Club (Stadium)
Andrea Brimmer, Chief Marketing & Public Relations Officer, Ally Financial

2:00 to 2:45 p.m.  

Matt Walsh, Chief Experience Officer and Founder, Green Stone

2:45 to 3:30 p.m.   Tim Rea, Principal, Client Strategies Group - Marketing, Edward Jones
3:30 to 4:30 p.m.  

Closing Remarks:

Roger Adams, former CMO, USAA
Jim Lecinski, Associate Professor, Northwestern University; previously VP US Sales & Service, Google

4:30 - 4:45 p.m.   Refreshments